The Burpee® Retail Program
The fresh, inviting look of the Burpee® brand of garden-ready vegetable and herb plants distinguishes it from other offerings. With tools, support and rebates, growers and retailers can get all they need through Ball Seed to help them grow and sell a successful Burpee program. In addition, look for exclusive Burpee varieties that fit the lifestyles of today’s garden shopper.
Download the 2025-2026 Burpee Catalog (PDF)
Download the 2025 Burpee New Varieties (PDF)
It's easy to grow and sell the Burpee® brand
Step 1 Become a Burpee Certified Grower by contacting your Ball Seed sales rep or Ball ColorLink associate. You can also download the forms you need below.
Step 2 Log on to Ball Seed WebTrack
® to order your seed, plugs, tags and POP, or call
800 879-BALL.
Step 3 Order your branded pots through your preferred pot supplier.
Step 4 Grow your plants – and grow your profits!
Burpee Grower Agreements & Forms
Burpee Grower Guidelines
Review the Burpee Grower Guidelines. Then contact your Ball Seed or ColorLink sales rep to help you become a Certified Grower.
Download the Burpee Grower Guidelines
Burpee Royalty Rebate Program
The Burpee royalty rebate program means you pay royalty ONLY for tags on plants that sell. Royalty supports program marketing and drives customers to the garden center.
Download Burpee Royalty Rebate Information
Success With Burpee!
We’ll give you all the tools you need to grow your business using the Burpee brand. Download this document to learn how to get started.
Download Everything You Need to Succeed
Tags for Burpee Flowers, Vegetables & Herbs
Our distinctive tags are reminiscent of Burpee seed packets – just like gardeners saw on their mom’s kitchen table. Easy take-home planting and care tips in English, Spanish or French assure gardening success.
Download Burpee Tag Info
Pot, Pack & Tray Information
Branded and sustainable pots are available through preferred supplies. Learn more about your packaging options here.
Download Pot, Pack & Tray Info Sheet
POP Order Form
Download the latest, comprehensive point-of-purchase product order form for the U.S. and Canada.
Download POP Order Form
Explore Burpee Space Savers
Gardens come in all sizes, and Burpee is the leader in providing products and programs that are perfect for smaller gardens. These varieties thrive in containers and small spaces. Look for these options on WebTrack to build your small-space Burpee vegetable program.
Take 2 Combos
Double the harvest from one pot! These combos are hardworking containers for small-space gardens. Order each component separately and grow them together in one pot. The following recipes are tested and proven to work well together in large containers.
Camera
- Homeslice Slicer Tomato
- Sweetheart of the Patio Small-Fruited Tomato
Action
- BushSteak Beefsteak Tomato
- Baby Boomer Small-Fruited Tomato
Blockbuster
- BushSteak Beefsteak Tomato
- Indigo™ Kumquat Small-Fruited Tomato
Burpee Posters, Signs & Bench Cards
Help your customers find the Burpee products they demand! Our display signs are print-on-demand with informative bench-level graphics or end cap posters. Signs are offered in English/Spanish or English/French.
Bench Cards (11 x 7)
Standard - Salad
Download PDF
Space Savers
Download PDF
BOOST - Nutrition
Download PDF
Sweet Pepper
Download PDF
Hot Pepper
Download PDF
Organic
Download PDF
Tomato - Slicer
Download PDF
Tomato - Small Fruit
Download PDF
Tomato - Paste
Download PDF
Tomato - Beefsteak
Download PDF
Vegetable
Download PDF
Herb
Download PDF
Color Coding
Download PDF
Plant to Seed
Download PDF
Posters (23.5 x 52)
Banners (16 x 30)
Large Banners (60 x 36)
Vegetables
Download PDF
Vegetables
Download PDF
Bench Tape (24 x 4)
Bench Tape
Download PDF